Privacy Policy
Last Updated: May 20, 2026
The Senior Ledger is a premier digital resource within the network of professional insurance services operated by Affordable Business Management Services, Inc., doing business as Madivio (“Madivio,” “we,” “us,” or “our”). We are committed to the highest standards of data integrity and safeguarding your personal information. This Privacy Policy outlines our practices for collecting, utilizing, and protecting your data across Madivio.com, PolicyConvert.com, The Senior Ledger, and our affiliated services. By engaging with our platforms or utilizing the Policy Convert Appraisal Engine, you acknowledge and agree to the terms of this Privacy Policy.
Information We Collect:
Personal Information:
We may collect the following types of personal information from you:
•Name
•Address
•Email address
•Telephone number
•Social Security Number
•Date of Birth
•Payment information
•Driver's License Number
•Other identifying information necessary for the provision of our services
Non-Personal Information:
We may also collect non-personal information, which may include:
•Browser type and version
•IP address
•Pages visited
•Time and date of visit
•Referring website
How We Collect Information:
A. Directly from You: We collect information directly from you when you:
•Apply for insurance or other services
•Complete forms on our website
•Communicate with us via email, phone, or other means
•Participate in our surveys or promotions
B. Automatically:
We collect information automatically through cookies, web beacons, and other tracking technologies when you visit our website.
C. From Third Parties:
• Insurance carriers
•Medical providers
•Credit reporting agencies
•Public databases
How We Use Your Information:
We use your personal information to:
•Provide, maintain, and improve our services
•Process your insurance applications and claims
•Communicate with you regarding your policies and services
•Conduct internal research and data analysis
•Comply with legal and regulatory requirements
How We Share Your Information:
•Insurance carriers and underwriters
•Service providers and contractors who perform services on our behalf
•Law enforcement or other government agencies as required by law
•Third parties in connection with the sale, merger, or acquisition of our business
*We do not sell your personal information to third parties for marketing purposes.
Data Security:
We implement a variety of security measures to protect your personal information from unauthorized access, use, or disclosure. These measures include encryption, access controls, and secure data storage practices. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Your Privacy Rights:
Depending on your jurisdiction, you may have the following rights regarding your personal information:
•Access: You can request access to the personal information we hold about you.
Correction: You can request that we correct any inaccurate or incomplete information.
•Deletion: You can request that we delete your personal information, subject to legal and contractual obligations.
•Restriction: You can request that we restrict the processing of your personal information under certain circumstances.
•Objection: You can object to the processing of your personal information for direct marketing purposes.
•Data Portability: You can request a copy of your personal information in a structured, commonly used, and machine-readable format.
To exercise these rights, please contact us HERE
Children’s Privacy:
As an insurance agency, Madivio’s and The Senior Ledger's services are intended for individuals over the age of 18. We do not knowingly collect personal information from children under 13. In the unlikely event that we do receive information from a child under 13, we will delete such information promptly in accordance with the Children's Online Privacy Protection Act (COPPA).
Parents or guardians who believe that we might have any information from or about a child under 13 should contact us immediately HERE to request the removal of such data.
Changes to This Privacy Policy:
We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new Privacy Policy on our website and updating the effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
Contact Us:
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us HERE
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Questions about your appraisal? Speak with Kathy or a senior specialist:
800-640-3527